Live event artists are a hot trend at conferences and trade shows. Our artists embossed card cases and journals for BlackRock at the Grace Hopper Conference in Orlando, Florida. At our previous activation for BlackRock we also embossed journals in San Diego at the LPL conference. When BlackRock saw how successful the embossing activation was at the San Diego event, we were asked to partner with them again at their next conference.
Our live embossing artists embossed attendees initials in gold or silver foil or no foil color. The reaction of some of our attendees was priceless!
We embossed over 2,500 items in three days at the BlackRock booth. The most amazing thing is we had people waiting in line every, single day! The lines never stopped, and neither did we. We only took two, 15 minute staggered breaks in order to keep the line going. Attendees waited no longer than 10 to 15 minutes because our embossing takes only one minute per item. Its very fast, but the results are amazing. Our live event artists use the same high-end machines found at Louis Vuitton and other luxury stores.
Our live embossing artists had a table set up right in the booth with two embossing machines. Everyone loved the activation. As word got out, we were the most popular booth at the show, hands down! It was unofficially announced the BlackRock activation was the best swag at the show. We were told this many times by attendees throughout the three days we worked there. We even had other booth vendors from companies like Google, Facebook, Disney and Prudential coming to our booth to get gifts for their team!
Experiential activations have become very popular with conference attendees, specifically items personalized and custom created in front of their eyes live and in person.
Guests take home a beautiful gift which not only has your logo on it, but their initials. This is next-level branding at its best!
If you are interested in having our live event artists at your next conference, trade show or private event, we’d love to hear from you! Please contact here or at (833) INK-WE11 or (833) 465-9311.