When Glean, a dynamic AI technology company rooted in Palo Alto, California, sought to elevate their latest event at Gartner in Dallas, they chose our bespoke personalized leather activation that seamlessly blended sophistication with engagement. This event stood out as a polished success, driven by the expertise of Desiree Colonna, CEO of Inkwell Designers and a renowned figure in the onsite embossing industry. Glean transformed a standard corporate occasion into an impressive showcase of craftsmanship and brand identity.

Desiree Colonna brought her extensive 25-year experience to the forefront, demonstrating her exceptional skill by embossing luggage tags with precision and speed—completing each in under a minute without error. The luggage tags were created in partnership with a company who creates bespoke tags for Inkwell’s leather embossing event. Glean was able to choose the color of the tags and the hardware. Glean’s tags were blue, white and black and the hardware was gold or brass.

Glean aimed to create a personalized leather activation that reflected their innovative ethos, and Desiree delivered flawlessly. She embossed Glean’s logo alongside guests’ initials in gold foil, combining professional artistry with personalized appeal. “The experience was seamless, and the result was a beautifully crafted luggage tag that perfectly represented Glean’s vision,” one attendee noted, highlighting the activation’s impact.

The Dallas Gartner event hummed with activity as guests gathered around Desiree’s station. What began as curiosity turned into admiration as they watched her transform high-quality leather into bespoke luggage tags. Her expertise, honed through years of high-profile projects—including a notable stint embossing hundreds of tags at the Houston Rodeo—ensured every piece was a testament to quality. For Glean, this personalized leather activation was a strategic move: each luggage tag became a subtle yet effective extension of their brand, carried by attendees into their professional and personal travels. Desiree’s cold embossing technique, an eco-friendly and efficient method she perfected, added a layer of sustainability to the process without compromising elegance.

By the event’s close, Glean’s personalized leather activation had solidified its reputation as a standout moment in Dallas Fort Worth. Guests left with finely crafted luggage tags and a renewed appreciation for Glean’s commitment to excellence. Desiree Colonna’s involvement elevated the experience, proving that bespoke leather luggage tag embossing is more than an activation—it’s a sophisticated, memorable touchpoint for corporate branding. For businesses seeking to leave a lasting impression, Glean’s collaboration with Desiree offers a blueprint for success in any setting.