Yoga mat engraving is a new service we offered after we received a request for this activation from the manager of Saks Fifth Avenue at Phipps Plaza in Atlanta. The Saks store manager was looking for a new type of activity they could offer for their Beauty Days in May. Having worked with Desiree many times before, they knew if anyone could figure it out, she could! Desiree, our CEO, loves crafting so this was a nice challenge for her.
Desiree was able to take an Xacto® knife and a stencil and cut out each letter by hand for guests. We also cut a flower for those that wanted a little more yoga mat engraving. The trick was making sure the cuts went deep enough but weren’t too close together so they would rip with use. We had to find just the right font to make the engraving work and look beautiful at the same time.
The results were stunning! Our yoga mat personalization images were some of the most like pictures on our Instagram feed.
Desiree carefully cut each letter by hand and the activation took about 4 minutes per item. None of the customers had ever seen something like this before and they loved watching her work.
The yoga mat engraving was part of Saks Fifth Avenue’s Feel Good Summer Beauty campaign. Guests were offered the free yoga mats with the option to personalize them during the three hour period. Desiree engraved 20 yoga mats during the timeframe.
If you are interested in our yoga mat engraving activation, we’d love to hear about it! Please contact us directly at 833 INK-WE11 or 833 465 9311. We would love to book a session for your guests to enjoy and give them a unique gift they can’t find anywhere else (except Saks in Atlanta)!
